Everyone that has a website wants traffic. That seems to be one of the main problems for website owners. This article shows numerous ways for you to acquire high-targeted visitors to your sites.
How to Get Started With Website Traffic
From the beginning you must make sure that your website is indexed with the major search engines such as Google, Bing, Yahoo! and at least several of the minor search engines. This will ensure you get natural traffic through search queries. It may seem basic, but it is surprising how many website owners have not taken the time to do this.
To accomplish this, you should do the following before you proceed with any of the other traffic methods:
Ensure your website is ready to be seen by the public. Although this may sound easy enough, in actuality it is an intricate process and will require you to check your entire website to see if any of the links are broken or if enough unique content is available on the website to make it worth being indexed. With too many broken links on your website, even links to content within your own pages, search engines such as Google will not be able to correctly index your site. This will make your site seem invisible for those who are searching for keywords that would have otherwise directed them to you. Having unique content is important for two main reasons. Search engines frown on duplicate content becoming indexed within their listings. Another important fact is that people want to see something new they have not seen before. It is not unusual to have people ignore listings that have the same content as other sites on a search engine query.
Making use of Article Marketing
Website traffic takes some real work to get flowing for any website. It is generally simple enough for anyone to do that has the drive and willingness to put in the effort. There are a number of ways to achieve increased traffic. One of the most important methods is article marketing. Done correctly, this can greatly enhance the visibility of your website.
Article marketing is the use of strategically placed articles on various high traffic websites in return for a link back to your site. This method is also used to promote products or services that are separate from what is offered at your website. The basic concept is to write articles and get them listed on numerous article directories that allow you to link back to your website.
Taking advantage of article marketing is an approachable option that creates additional traffic back to your site, adds more value to the search engines and builds the reputation of your business. The best article directories have good ranking with the search engines and they receive large amounts of unique visitors on a daily basis, giving you a variety of ways to reach potential customers. Search engines consider article directories as authority websites and give them preference in their listings. They are going to receive more traffic with any specific searches. Any articles listed on these sites benefit the author by providing additional ranking weight as well as traffic from article readers.
Networking and Social Media
If you are looking for a relatively fast method of gaining traffic, networking and social media are critical aspects of your websites continued growth. Both networking and social media are simple concepts. They encourage growth and connections with more people that will eventually branch out by association when you are using best practices for these methods. Networking works by allowing people with similar interests to learn more about you or your business, website, and content. Social media allows you to share information via high traffic media sites.
Why is social media important? This is a very common question which can be answered with the definitions of the component words. “Social” means to publicize and intermingle and “media” is any form of imagery, sound, and conceptive medium possible that can be transmitted. Social media is basically the sharing of information between people, business partners, friends, family and anyone else that is interested in what is being offered.
Advantages of Social Bookmarking
What is social bookmarking? Social bookmarking is basically a specialized method of sharing links to interesting content on the internet. Many websites have specialized in becoming social bookmarking websites. These websites make it possible to gain interest in certain topics within a very short time span. One of the biggest effects of social bookmarking is large amounts of traffic in a short period of time.
Social bookmarking allows people with similar interests to share links to pages on the internet which will play upon those interests. This makes it possible to create a simple yet effective boost in website traffic with almost immediate results. The main thing that may be difficult to establish with social bookmarking websites is credibility. Users that are well known are able to control the audience the easiest and get them to visit links easier.
Deployment of Email Marketing
Email marketing is a successful tool to get website traffic quickly and consistently. Unfortunately, this can first take some time to establish before the real effects of the marketing work for you. The best way to take advantage of email marketing is starting an email marketing campaign then slowly building on top of it to get your website more traffic.
How does email marketing work? This is the real question that needs to be answered before someone thinks they can just start sending unsolicited emails (SPAM). Email marketing is a very simple concept in which people decide to join a mailing list then they are sent emails about important information, newsletters and offers. The main difference between this and SPAM is the fact that the user is asked to receive these solicited emails in advance.
Once the users have subscribed to this list, they can be sent messages about anything, as long as they consented to it in advance. One of the best things about mailing lists is the fact that many of them are designed to be able to share email addresses with associates, meaning that you may be able to obtain a premade list you could use to pitch your website out to them. Of course this is not always the case and you may be required to pay for such a list. This does not make you an associate of the original list bearer, just a customer or paid advertiser even though you are not advertising.
One of the ways that email marketing works is by having messages sent daily, weekly or any other interval in order to help remind the email account owner about what is going on with your website. One way to efficiently accomplish this is to make use of an email pusher or auto responder.
Tips for Using Blogs as a Traffic Source
Blogs are one of the resources which are free or very cheap to set up. These services are one of the essential traffic sources providing increased exposure to websites. Well established blogs can also be an important resource for creating large amounts of traffic with some simple concepts.
The most common option is to create a blog with an existing popular blog service and keep it updated. The blog can be anything relating to the business, products or services highlighted on your website. You need to ensure that the blog is related to the niche of your website so that the content is mutually beneficial. The more information that is placed on these blogs in regard to the niche, the more can be indexed into search engines thereby helping route more common niche specific searches to the blogs and create a substantial route of traffic to your website. Any time you create a blog that becomes established and use the site to create links that track back to your website and other related websites, you help to improve the ranking of the website on search engines. The links also help route traffic which moves directly between websites.
Joining Link Wheels
Creating a link wheel is a very effective strategy to improve search engine visibility and traffic flow to your website. A link wheel is designed to use the power of Web 2.0 based websites capable of interacting with search engines in a positive and direct manner. In conjunction with attaching your website to these sites through links, you increase the visibility of your website while simultaneously increasing the visibility for the niche that you have chosen. Google and other search engines are capable of interacting with their site content and will generally rank these content pieces well on their own due to the massive link weight that the services have. If you are able to interconnect your website in this wheel formation, between five to fifteen of these websites, you will see a larger increase in traffic as well as a major search engine boost. This will help rank you higher than most of your competitors that go without the link wheel strategy.
Distributing Press Releases
It is a great idea to write a press release when your website is going to have a special event or simply to let the world know that your website is out and available to be browsed. It is important to look into other types of press releases to get inspiration on how to write one that is exciting and informative to the public. Choosing an option that will give the biggest impact is the best practice for this.
How Press Releases Benefit Website Traffic
The concept of the Press Release is not new. Its sole intention is to provide notice about something that is worth noting in the news. This will help to reach new audiences as media outlets begin to pick up on your announcement. A Press Release provides information about a business and contact information making it more convenient for anyone that is interested in the news to contact the website, business or entity. One of the most common practices for business owners online is to send out Press Releases to help increase awareness of an event that is going to be held at some point in the future.
For instance, during the 2012 US Presidential election, a supporter for the Republican Party may tweet “@BarackObama ww.republicansupportwebsite.com #badpresident” or a democratic supporter may do the opposite “@BarackObama www.democratsupportwebsite.com #greatestpresidentever.” This can work in almost any context as long as the website niche is represented well with the tag keywords.
Influencing Yahoo Answers
Yahoo Answers is a service that is offered by Yahoo where users in the community ask and answer questions. Users that answer questions are awarded points for giving the best possible answer either chosen by the asker or via voting.
Why Yahoo Answers is Useful?
There are several thousands of questions that are asked and answered on Yahoo Answers daily. The best way to get quick answers is to use this community due to the amount of community members willing to help, even if their information may be off. Users are asked to site the source where they get their information and this can be used by you to send people to your website. You can answer questions and cite your own website as the source.
First, the process is to look for questions that can be answered by something that is related to your website niche. If the user likes your answer, they will choose it and it will be displayed as the “best answer”. It can also be voted by other users to become the best answer chosen by other users. This is useful because anyone that searches the internet with a major search engine that has the same problem will be able load the question and see your answer and the link back to your website as the best answer. With time, you can answer a great deal of questions and continue to do so every so often to see a large influx in traffic that comes from Yahoo Answers.
Paid advertising is one of the things that you may be able to use to get some true exposure for your website traffic. The only drawback is the fact that it costs you money to continue pulling in traffic. The traffic that you pull into your website may also not stay long enough for their visit to really make a difference. This in turn would actually just cost you money rather than getting real traffic that are interested in purchasing your products or services.
You do not have to take advantage of all of these different types of website traffic options, especially if they are too difficult to implement. You only need to work on a few at a time. By monitoring the traffic that you are receiving, you can then drop or reduce efforts on the least effective methods. Then you can put your attention on the methods most effective in boosting website traffic the most.
With a combination of monitoring and focusing, you will be able to maximize your efforts in a way that you are able to get the most out of your website. The great thing about some of these methods is the fact that you do not necessarily have to do the bulk of the work. This saves you time and helps your website become one of the top visited sites in your website niche.